Green smoothies, walks and , dreaming, procrastinating, hyper-focusing, exchanging audio messages with my team and business buddies

(Almost) daily rituals:

Nerding out on marketing & systems, dreaming, reading #AllTheBooks, playing with my daughter

YOU CAN FIND ME:

Dishonesty, inauthenticity, unkindness, cruelty, pushy/slimy/sleezy marketing

I'm NOT ABOUT:

Creating magic, and leaving the world better than I found it. Love, wonder, compassion, equity, inclusion, justice & humanity. 

I BELIEVE IN:

And let's be real— I'm tenacious AF. But I'm also a parent, partner, highly sensitive empath, and anti-hustle culture— no 80-hour weeks here. Or even 40.

I did hustle hard my first year (probably too hard). And like most entrepreneurs, I learned from "business gurus" that taught me "one right way" to do things.

True, strong business foundations are important. But longevity depends on designing our businesses around our unique gifts and strengths. Which is what I embody in my businesses and help other entrepreneurs with today.

My superpower is having an eye for the gems at the heart of the matter, and alchemizing new possibilities. Not cookie-cutter, though— tailor-made to you. I'm obsessed with learning about and holding space for peoples' big, giant dreams— I'd love to help you, too.

And as a queer, non-binary business owner, I'm especially passionate about working with other entrepreneurs with marginalized identities and those who do "unconventional" and spiritual work. 

Where did this success come from? Rock-solid products, clear messaging, strategic marketing, and self-honoring vision.

There are so many business coaches out there claiming to be experts. Authenticity is my top value, so I want to share some background on my experience. My first company hit $250k and had 8,000 email list subscribers in its first year— all with organic traffic. Today it's closer to 20k people on our email list and consistently over $500k in annual recurring revenue. It's hard for me to claim "expertise" when there's always so much to learn, but I have both gifts and experience to share with you.